MOTIVATION OF EXHIBITORS & VISITOR

The driving, Motivations for participation in a trade fair for an exhibitor is the opportunity to:

• Showcase its products or services and reach a targeted audience.
• Create or reinforce the visibility and raise the awareness and interest about its supply capacity.
• Attend to inquiries and disseminate information.
• Identify new potential customers or strengthen relations with the existing ones.
• Identify Agents.
• Negotiate offers which may result in actual orders.
• Develop the relationship network.
• Meet potential partners that can lead business alliances.